scalablebayesm
Distributed Markov Chain Monte Carlo for Bayesian Inference in Marketing
Description
Estimates unit-level and population-level parameters from a hierarchical model in marketing applications. The package includes: Hierarchical Linear Models with a mixture of normals prior and covariates, Hierarchical Multinomial Logits with a mixture of normals prior and covariates, Hierarchical Multinomial Logits with a Dirichlet Process prior and covariates. For more details, see Bumbaca, F. (Rico), Misra, S., & Rossi, P. E. (2020) <doi:10.1177/0022243720952410> "Scalable Target Marketing: Distributed Markov Chain Monte Carlo for Bayesian Hierarchical Models". Journal of Marketing Research, 57(6), 999-1018.
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CRAN Check Status
Show all 14 flavors
| Flavor | Status |
|---|---|
| r-devel-linux-x86_64-debian-clang | OK |
| r-devel-linux-x86_64-debian-gcc | OK |
| r-devel-linux-x86_64-fedora-clang | OK |
| r-devel-linux-x86_64-fedora-gcc | OK |
| r-devel-macos-arm64 | OK |
| r-devel-windows-x86_64 | OK |
| r-oldrel-macos-arm64 | NOTE |
| r-oldrel-macos-x86_64 | NOTE |
| r-oldrel-windows-x86_64 | OK |
| r-patched-linux-x86_64 | OK |
| r-release-linux-x86_64 | OK |
| r-release-macos-arm64 | OK |
| r-release-macos-x86_64 | OK |
| r-release-windows-x86_64 | OK |
Check details (14 non-OK)
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installed package size
installed size is 8.8Mb
sub-directories of 1Mb or more:
libs 8.6Mb
installed package size
installed size is 8.8Mb
sub-directories of 1Mb or more:
libs 8.6Mb
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Check History
NOTE 12 OK · 2 NOTE · 0 WARNING · 0 ERROR · 0 FAILURE Mar 9, 2026
installed package size
installed size is 8.8Mb
sub-directories of 1Mb or more:
libs 8.6Mb
installed package size
installed size is 8.8Mb
sub-directories of 1Mb or more:
libs 8.6Mb